Supermodel Carol Alt will host the “Pratt Institute-Luxe Pack Art of Packaging Award Gala,” benefiting the “Marc Rosen Scholarship and Education Fund for Packaging by Design at Pratt Institute” on Tuesday, April 17, 2012, at New York’s University Club (Fifth Avenue at 54th Street). In addition to her decades-long modeling career, Alt is an award-winning actress, bestselling author and skin care entrepreneur.

This year’s event will honor Shiseido for its outstanding commitment to package design, Heidi Manheimer, CEO, Shiseido Cosmetics America, and Katsuhiko Shibuya, creative director, Shiseido Co., Ltd from the headquarters in Tokyo, will accept the award. The event will begin with a 6:30pm cocktail reception and will be followed by an 8pm dinner.

The “Art of Packaging Award” is presented each year to a fragrance company that has excelled in the art form. It benefits the “Marc Rosen Scholarship and Education Fund for Packaging by Design at Pratt Institute,” which was founded in 1989.

“The Marc Rosen Scholarship and Education Fund for Packaging by Design at Pratt Institute” is the only scholarship in the world available to college students looking to pursue careers in cosmetics and package design. Each year, the scholarship is supported by the cosmetics industry at the “Art of Packaging Award” Gala, an event that attracts the top-tier of New York City’s multi-billion dollar cosmetics industry.

At Pratt, Rosen teaches a course on cosmetic and fragrance packaging design, which is the only one of its kind in the world. The program — Communications and Package Design — is ranked as one of the top 10 graduate graphic design programs in the country by U.S. News and World Report and collegecrunch.org.

More info and tickets: KX Associates, (212) 925-2507 www.kxassociates.com